Meet the team


Sara Ballam - Founder

 Sara has over 17 years experience in the marketing industry. Her corporate career spanned both the public & private sectors (Mercedes-Benz, Welsh Assembly Government & WR Davies Motor Group) In 2013 she decided to set up as a Virtual Assistant, following her dream to offer marketing & support to small businesses & start ups who can't afford an agency or even a part time marketing employee! Over the past 6 years Sara has gained vast experience working remotely with a number of exciting companies; Kape Internships (London),  N6 Digital (London), Eviva PR (London), Pink Giraffe Marketing (Surrey) & a whole host of start ups & small businesses from all over the UK. In early 2018 she decided to solely focus on marketing, websites & business support and Meraki Marketing was born. 


Lauren Smith - Graphic Designer

Lauren has a BA in Visual Media from Coventry University and is an experienced graphic designer. She boasts over 5 years experience working as a freelance graphic designer & has practical experience working within a photography studio. She works alongside Sara to design the highest quality bespoke work for their customers. From logo design to business cards to flyers, banners and more. 

Lauren thrives when set a challenge - she absolutely loves to work with small businesses to see their vision come to life through a logo or brand.


Rachel Nash - Copywriter & Content Creator


Rachel is a qualified journalist & professional copywriter & content creator. She has 6 years’ experience as a freelance writer, during which time she’s blogged for news site & ghostwritten articles for national publications such as The Huffington Post, The Sunday Times, & Best magazine. She has also written blogs, articles, features, and e-books for a wide range of businesses and organisations on subjects such as health and wellness, fashion, lifestyle, travel, and finance.  After qualifying as a journalist in 2012, Rachel worked as a local newspaper reporter. She is also a former nurse and has a Masters Degree in Medical Ethics and Law from Keele University. As a fluent Welsh speaker she also writes bilingually. 

What does Meraki mean?


meraki [may-rah-kee] (adjective) 

This is a word that modern Greeks often use to describe doing something with soul, creativity, or love

 — when you put “something of yourself” into what you're doing 

Here at Meraki, we put everything into our work and love our clients businesses like our own. We felt the word meraki explains this so well - so that is where the name Meraki Marketing came from!